University social media profiles on different decives

The Office of External Affairs and Communications recognises the benefits and opportunities that a social media presence offers. We aim to build relationships and work with collegiate Cambridge to share information about the University’s activity online, and how to better support it. We will actively use social media to engage the public, communicate research and enhance the University’s profile online.

Social media accounts provide a flexible delivery platform. Our Office actively encourages University staff to make effective and appropriate use of them, and to engage in conversations with colleagues and the community.

Guidelines and policies

Download the full social media guidelines (PDF)

We’ve written these guidelines to help staff plan, setup and manage social media accounts. They should be read alongside related University policies:

Authorisation and review

These guidelines were originally published in July 2014. The latest version was updated in April 2016 and approved by the Director of Communications.

You can email questions relating to this guidance to the Social Media, Video and Photography team.



See the University's Facebook page

Getting started on Facebook

Reporting abuse on Facebook


See the University's Instagram account

Getting started on Instagram

Reporting abuse on Instagram


The University has a LinkedIn company page and an unlisted group open to staff, students, alumni and former postdocs. 

The group is administrated by the Development and Alumni Relations office.

Getting started on LinkedIn

Recognising and reporting spam, inappropriate, and abusive content on LinkedIn


Visit the University's Soundcloud channel

Getting started on Soundcloud


Follow the University on X

Getting started on X

Report abusive behaviour on X


See the University's YouTube channel

Getting started on YouTube >